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Case Study Highlight : SIGNATURE BRIDE 
MAGAZINE

Case Study: SIGNATURE BRIDE Magazine 

Empowering the Modern Black Bride — One Post at a Time

Client Since: 2020 


Services Provided: Full-service social media management, community engagement, content strategy, visual media creation, platform growth

 

The Challenge

When the world shut down during the pandemic, so did weddings — and with it, a massive part of the wedding industry’s momentum. SB, a luxury lifestyle publication for affluent black brides, needed a trusted digital partner to help them stay relevant, connected, and visible during one of the most uncertain times in media.

They weren’t just looking for content  they needed a team that understood the culture, the audience, and how to tell stories that resonated with the next generation of brides and tastemakers.

 

The Strategy

Lipstickroyalty Agency Inc. became SB's full-service social media and digital content partner. Our goal? Keep the brand top-of-mind, grow an engaged audience, and translate their luxury print presence into digital impact.

We provide:

 

  • Strategic content aligned with industry trends and cultural moments

  • High-quality visual media (graphics, carousels, video content, UGC, and campaign assets)

  • Full management of all social media accounts (Instagram, Facebook, Pinterest, LinkedIn, and TikTok)

  • Weekly engagement with their community through curated captions, comments, and DMs

 

The Results

  • Millions of organic views across Instagram and Pinterest

  • Consistent month-over-month audience growth across all platforms

  • A thriving community of brides, planners, and creatives actively engaging with content

  • Visually elevated brand presence across platforms

 

Client Impact

 

Our work with SIGNATURE BRIDE Magazine helped transform their digital presence from static to strategic giving them not just followers, but a loyal, interactive audience who see them as the go-to for modern love, luxury weddings, and culture-driven planning inspiration.

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