The Lipstickroyalty Agency offers integrated public relations services and brand management to female and minority entrepreneurs and small business owners throughout the United States. We provide our clients with strategic counsel across the wide range of public relations, advertisement, crisis management, event coordination and visual services.
We combine traditional public relations tactics (researching, then writing and pitching stories to the media to get stories about our clients online, in print or on TV) with social media public relations tactics to skillfully respond in real time to critics, crises, recalls, conflicts, accidents and other emergencies.
Combining both methods helps our company to reach both traditional and new age ends of the market spectrum. Our company can analyze any business, individual, or organization, find the companies message and translate that message into positive media.
OUR VISION
The Lipstickroyalty Agency focuses on placing clients into positions to succeed. We create detailed campaigns with each client based on the needs of their businesses. We focus on using our services and connections to empower and uplift the growing female minority community of entrepreneurs and business owners.
Our agency has attracted a large network with strong relationships and we are able to leverage those relationships to get our clients appearances on various media outlets, build lasting relation ships for our clients in critical markets and build on or attain new skill sets. We then manage those relationships and help to reach target audiences and effective channels. We customize all campaigns based on the needs of the client.
"The most difficult thing is the decision to act, the rest is merely tenacity"
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Client: Vie de Reve Sparkling Wine
Industry: Wine & Spirits
Services Provided: Public Relations, Branding, Marketing
Challenge: Vie de Reve Sparkling Wine sought to elevate its brand presence in a competitive industry, leveraging its unique blend of Italian craftsmanship and Haitian-American heritage.
Solution: As the agency of record, we implemented comprehensive PR, branding, and marketing strategies aimed at highlighting the brand's exceptional quality and rich cultural background. Our team employed strategic campaigns and creative initiatives to distinguish Vie de Reve in the wine market.
Results: Through our efforts, Vie de Reve Sparkling Wine has seen a notable increase in brand recognition and is on its way to becoming a household name in fine wines. Our partnership focused on creating a strong, authentic brand identity, resulting in enhanced consumer resonance and market impact.
Conclusion: Our dedication to promoting diverse voices and extensive experience in the spirits industry enabled us to support Vie de Reve Sparkling Wine in reaching new heights. Our partnership has concluded , but our impact on the brand's success will continue to be felt in the industry as it continues to grow and thrive. We are proud to have been a part of Vie de Reve's journey and wish them continued success in the future.
Campaign
Highlights
Grammy's 50 years of Hip Hop celebration was one of a kind. To celebrate the occasion VIP guests were treated to special gifting bags and inside was Vie De Reve Sparkling Wine. This was our first major placement with the brand.